"Going to court with the government is never something that we want to do, or something we take easily, but if we don't get heard I think it's one of the options that we will have to consider," he said
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It dictated both trends in brand identity, packaging graphics and colours and advertising
There are more than 18,000 employees enrolled in the companys health plan, according to court records
Meanwhile, the World Lung Foundation has turned to its own willfully unsubtle TV campaigns such as the graphic Cigarettes Are Eating Your Baby Alive to show how the habit can endanger families as well as individuals, shaking the deeply-rooted cultural belief that smoking is a strong, cool and masculine trait